As the existing brand guardians for iet (Isle Education Trust – no relation!), Isle were commissioned to develop a new, strong and unique brand identity that would grow as the Trust adds more schools to its portfolio, and to ensure the brand was portable all aspects of marketing, promotional, and information supply - significant in education.
A growing family identity of colour coded and co-ordinated brands across stationery, advertising, websites, exhibitions, signage, and flexible enough to accommodate ongoing regular expansion. Simple, quality design is used, firstly to enhance the image of one of the leading education trusts in the UK, and secondly because of the complexity of the requirement - the brand is simplified by ensuring designs and layouts are kept simple and clean across all areas from prospectuses to websites, signage to posters, newsletters to school reports and recruitment advertising.